10 things your competitors can teach you about affiliate marketing

What is affiliate marketing?
Affiliate marketing is an online sales strategy where an affiliate earns through commission by promoting products and services owned by an owner and recommending them to a specific target audience.

Checking the choice of program
The various factors that affect the amount of commission one can earn from affiliate program.It depends on the choice of the affiliate program. Some affiliates are offered a low pay scale which basically ranges from 5 to 15 percent per sale while some pay as much as 60 to 70 percent per sale. It completely depends on the type of product and services being offered. Choosing a niche which has a greater following in the market can help you earn higher commissions.

To not put all your eggs in one basket
It is very important to choose your merchants carefully. Limiting yourself to a single merchant can turn out to be a risky proposition. Therefore, partnering with 3-4 merchants can give your customers various options to choose from. Remember to not overcrowd your website with too many offerings by associating with multiple merchants.

Staying abreast with the marketing trends
It is important to track your competitors product preferences. There are different factors that should be considered like
● Which products convert to sales and which does not.
● Which are getting more clicks and driving more traffic. You can learn from others mistakes. By knowing what works and what does not, you can modify your product portfolio and ongoing marketing offers.

“Commit to a niche; try to stop being everything to everyone.” – Andrew Davis

How can images be an efficient way to deliver content It is crucial for a affiliate marketer to deliver content to readers. Images have a great ability to stand out and attract the right audience. Understand the placement of images. Appropriate placement of images can bring the crucial attention on the product that you feature.

How to make use of video streaming platforms
There are different video streaming platforms like YouTube, Vimeo etc. You can make an effective use of these platforms by tieing up with different affiliate programs.

Choosing a web page layout and template wisely
Consumers are more likely to use emotions rather than logic while buying a product or service. A look and feel of a web page layout can be very effective in building a layer of credibility and directly touching the pain-point of the customer.

How long did it take to establish a brand image
There are various tools to check like whois.net which shows domain age and owner information. By analysing their journey, you can learn and interpret tactics to be successful in affiliate marketing.

Managing personal social media and linkedin accounts
By using social media we understand their social media strength. A competitor analysis can help us know who they follow and learn their affiliate marketing tricks.
This can help us understand their interaction level with their visitors and know who do they use as their influencers and sponsors for their giveaways, gifts for fans etc.

Using productive affiliate marketing engines
Using different tools like commision junction, amazon affiliates etc. can help in smooth payments and on time transactions.

Determining which factors play an important role in revenue generation
Revenue generation is what ultimately drives affiliate marketing strategies. It is important to find out which factors play an important role in determining the revenue.